Build a supercute town and watch it grow in Hello Kitty Kawaii Town!
Complete quests to gain rewards!
Watch your garden grow with Hello Kitty and her Sanrio friends!
The more kawaii your town is, the more Sanrio characters come …read more
Want to win a sweet My Melody gift set?
Snap a picture of your favorite My Melody product or collection and share it with us on Facebook from your desktop using our Friend Photo App! Click here to go …read more
Join Hello Kitty on an amazing safari adventure! This wild collection features Hello Kitty as a monkey, panda, elephant, giraffe and even a pink leopard!
Explore the collection now at Sanrio.com and select Sanrio Boutique stores. …read more
Decorate the walls of your home or workplace with Hello Kitty and her friends with brand new surface graphics by our buddies at Blik!
These self-adhesive decals are movable and reusable and can easily transform your space in minutes. …read more
Hey New York City – join us for a My Melody celebration!
My Melody is hopping by Sanrio Times Square this Saturday, March 23rd from noon to 5:30 pm! Come say hi to her after her epic journey across the …read more
Don't forget to enter the Sephora Hello Kitty Toyko Pop Beauty Contest by showing us your best Tokyo street style on Hello Kitty's Facebook page!
You could win the full limited edition Sephora Hello Kitty Tokyo Pop beauty collection …read more